Montreal, Sunday May 5th 2013.
The Killing is not Care advertising campaign is in full swing in Quebec's largest media outlets. Together, Living with Dignity and the Physicians' Alliance for Total Refusal of Euthanasia seek to build awareness around the risks inherent in legalizing physician-assisted death. The Quebec government is working on a bill to legalize "medically aid in dying," which really amounts to nothing else but euthanasia.
The organizations' 500 physicians and other members say this bill is cause for great concern. They maintain that modern medicine can assist and provide relief to dying patients without having to resort to euthanasia. In countries where euthanasia is legal, serious irregularities loom large: proof that such a bill would put the lives of our most vulnerable citizens in danger.
To watch the 30-second commercial in English or in French go to: